Luxury lifestyle marketing, a world where opulence meets sophistication, is a unique facet of branding that transcends traditional advertising. It's not just about selling a product; it's about selling a dream, an…
Instagram for brands: lifestyle vs. product content Two interesting posts from – as usual – DIGIDAY, about the fact that product shots on Instagram work better than lifestyle-related pictures and content. At…
Visually stunning, emotionally engaging lifestyle eCommerce sites This week, we focus on lifestyle eCommerce from both design and content perspectives. As already pointed out in the previous article, consumers’ attention spans tend to be…