The eCommerce evolution began in 1991 when the Internet was made available for commercial use. By 2000, security protocols like DSL and HTTP were introduced, helping to ensure secure electronic transactions. Since…
In 2021, 570,000 websites used a minimum of one sales funnel-building technology. This number is expected to increase, and rightly so. A sales funnel strategy can help businesses of all sizes truly…
Call it Holistic, Witty, Innovative, Timely and Relevant, Targeted or Strategic, Subliminal or Modern. Call it however you like. Use every word or buzzword that comes to your mind, but the truth…
Pinterest has long been seen as every DIYer’s bible. It’s a creative hub for sharing content and ideas, and then building visual boards to inspire your next big project. From planning your…
Any store owner will tell you, that the pressure is on when it comes to deciding what products to stock as well as the various quantities. The reason for this is pretty…
Every social media platform can benefit from some form of marketing strategy, including WhatsApp. WhatsApp marketing is a type of messenger marketing that promotes a brand through this channel. It’s little bit…
Whilst many of us thought that Tiktok would only remain popular during the duration of the pandemic, it’s proven otherwise. The popular social media platform rose to power during COVID-19 when many…
Businesses need to stay on top of the trends that will affect their success in the retail space - all to stay ahead of the game of course. Embracing this change will…
Online shopping increased dramatically during 2020, while the majority of us were stuck at home. Many businesses that may not have previously been online then taking the plunge and, as a result,…
Unified commerce focuses on creating an environment where customers can fully experience a brand and in which retailers can then leverage a single, 360-degree customer view. Retailers must not only offer personalization…
Currently, rapid retail is more important than ever meaning that businesses are constantly challenged by the ever changing nature of the industry and consumer behavior. To stay ahead of the game, retailers…
Ecommerce industry keeps steadily growing and businesses are looking for new ways to increase conversion rates, generate more sales and encourage customer loyalty. In fact, it is thought that by 2040, 95%…
