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Candice Groves

Candice is an Australian content creator based in London. Starting her career journey as a writer for a luxury magazine publisher, Candice then went on to become the editor-in-chief of an international food and travel magazine. Candice joined our team as a creative content writer when she made the ambitious move to London to pursue her life and passions further.

Cool and Creative Marketing Ideas for Luxury Brands

Cool and Creative Marketing Ideas for Luxury Brands

August, 19, 2024 0 Comments By Candice Groves Reading Time: 6 minutes

Have you ever wondered why some luxury brands have that magical allure that effortlessly draws in high-end customers? No, it’s not just about their premium products! It’s about the stories they tell,…

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11 Technology Trends Retailers Ought To Know In 2023 For Prime CX

11 Technology Trends Retailers Ought To Know In 2023 For Prime CX

February, 22, 2021 0 Comments By Candice Groves Reading Time: 10 minutes

As technology continues to evolve, the retail industry is constantly looking for new ways to improve the customer experience (CX) and stay ahead of the competition. In 2023, retailers will need to…

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Virtual Try-on Makeup: What Google’s New AR Feature Means for Luxury Cosmetic Brands

Virtual Try-on Makeup: What Google’s New AR Feature Means for Luxury Cosmetic Brands

February, 8, 2021 0 Comments By Candice Groves Reading Time: 4 minutes

Without a doubt, the pandemic has accelerated eCommerce, boosting online sales globally as a result of the closure of thousands of nonessential retail stores. As businesses continue to recover from the hardship…

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